ABNA-SE: Social Media is reliable partner of news agencies

ABNA-SE: Social Media is reliable partner of news agencies

Social Media is a reliable partner of the news agencies - such was one of the main conclusions drawn by the Association of the Balkan News Agencies - South-East Europe (ABNA-SE) meeting in the medieval Sibiu city (272 km north-west of Bucharest), an event for the first time organized in Romania by AGERPRES National News Agency, which is holding the body's presidency for the first time from Monday.


Social Media is a reliable partner of the news agencies, an increasingly often used source by the public at large for information, but also an important source of traffic for the websites of the agencies. Given the constant changes in this field, the news agencies must create and implement development strategies independent of such a source, a move that is seen necessary to any news agency wishing to be in step with the realities of the social media and to exploit them at the utmost and in order to do this, the news agencies should set up dedicated departments and teams, the release of the meeting says.

The Balkan news agencies mostly use such socializing networks as Facebook, Twitter, Linkedin, Youtube — and Instagram, more recently.

Another conclusion of the gathering is that the role of the news agencies has increased over the last period, particularly in the wake of the global crisis, which has forced an increasing number of publications to close down.

The 2014 ABNA-SE presidency will for the first time be held by Romania via AGERPRES.

"I am proud that AGERPRES receives this honour and, at the same time, responsibility. I firmly believe in the ABNA-SE mission of easing the information swap among the member agencies as well as of supporting and developing journalism amid the current media transformations on a global level", said the new ABNA-SE President Alexandru Giboi, who is the AGERPRES managing director.

The Sibiu conference is part of a range of events held in the central Romanian city over Dec. 8-11 on the occasion of the 22nd ABNA-SE Annual Meeting. Among the participating news agencies there are ANA-MPA (Greece), ANADOLU (Turkey), ATA (Albania), BTA (Bulgaria), CNA (Cyprus), HINA (Croatia), MIA (Macedonia), TANJUG (Serbia) and FENA (Bosnia and Herzegovina); also attending are such special guests as the Associated Press (USA), ARMENPRESS (Armenia) and the European Alliance of News Agencies (EANA) Board.